Tennis to Tech: Rebekah Jenkins on Reinvention, Identity & Scaling as a Web3 CEO

[0:00] Adrienne Garland: Leadership isn't just changing. It's evolving in ways we're only just beginning to imagine. And women, we're not playing this game anymore. We're the ones reshaping the entire field, building models, movements, and businesses that serve more than just a few. On the She Leads podcast, you'll hear real conversations with women who've broken through all kinds of barriers, revenue, identity, borders, and expectations. There's no sugar coating here, just the truth told by those who are living it. I'm Adrienne Garland, entrepreneur, strategist, educator, and creator of live experiences, gathering women leaders together for over a decade. And this is the She Leads podcast. Hi everybody. and welcome back to the She Leads podcast. Today I'm delighted to introduce you to Rebecca Jenkins, CEO and founder of Beex Media, a blockchain focused creative agency. But she is so much more than that. Rebecca is a digital strategist, entrepreneur, and web 3 enthusiast who expertly navigates across psychology, business, and innovation. She's also a former D1 tennis player and national award-winning coach. She brings her global insight from her experience as a startup co-founder in Crypto Valley, her BS in psychology, and her position as a senator in the Senate of Economy International. Now, Rebecca helps entrepreneurs scale to $10,000 months and beyond through her consulting firm and signature course that's focused on AI, video, and community. Let's all give Rebecca a big round of applause for just just completing her MBA degree from the prestigious Rice University. She completed all of her coursework while living all over the world. I cannot wait to dive into everything with you, my friend, my student. Rebecca.

[1:27] Rebecca Jenkins: Thank you so much for that introduction. It's a mouthful. I'm sure it's like I feel like I've lived 10 lifetimes in a very...

[1:33] Adrienne Garland: And you're you're 20 now. Yeah. I mean,

[1:35] Rebecca Jenkins: 32.

[1:35] Adrienne Garland: 32. And listen, let's claim that. And I mean, that is such an incredible accomplishment and you do everything with such grace and so much fun and energetic spirit. So, I I want to talk to you about so much because you not only embarked upon your MBA, but you also went abroad to do so. So, can you kind of tell us a little bit about about what your background is and why you even chose to get an MBA from Rice in the first place?

[1:57] Rebecca Jenkins: Yeah, that's that's a great question to kind of kick things off because I had a very different background than what I'm doing currently in my career. I was for 15 years a competitive tennis player. Then I like you said, I got the division one scholar full ride scholarship for a university in Virginia and I got my my degree psychology there. But I mean, I didn't just go into psychology. I got psychology for a personal reason. I wanted to understand people and interactions. I was homeschooled till high school and I had a lot of trouble like connecting with people. And so that was kind of on a on a personal note, I wanted to study psychology because I wanted to understand how people understand each other and what makes them tick. And so I did that. And then I went back into I got three tennis coaching licenses. So I'm actually through the US PTA, which is now the RS PA and two other tennis coaching licenses for professional tennis training. And then I became a tennis director in Virginia. And I was in the tennis industry and I won a national award actually as a tennis coach and two regional awards.

[2:54] Adrienne Garland: Not surprised.

[2:55] Rebecca Jenkins: I just shoot for the stars. Girl, anything that I dive into, I want to be number one. I was top I was top five in Florida growing up as a tennis a competitive tennis player. I was top 50 in the I've beaten world grand slam winner Sloan Stevens won the the US Open and recently Danielle Collins I used to play her all the time in Florida growing up and she won the Miami Open this year. I think it was this year and that I think she made like two million from that tournament and I was like cheering her on. I was like yeah girls from Florida. But you know I I got injured when I was younger and so I wasn't able to go down that that route toward professional tennis. but I wanted to see if I wanted to be a coach. And so I got into coaching and I thought that was going to be my my my career. And then I got this national award and it was a wakeup call for me actually because I did not see myself after I got this huge achievement. I was like I don't see myself doing this for the next 30 40 years.

[3:50] Rebecca Jenkins: Although I love tennis. I I still love tennis to this day. I I'll still play you know occasionally. But I wanted to become a businesswoman. I wanted to build businesses. I wanted to do something that would change the world. And being a very competitive person with my background in tennis, I I started this this social media marketing company. And I did a lot of learning by doing the school of hard knocks starting off. I read a lot of books. I you know, I watched YouTube videos. That's how I learned in the beginning. And I did some courses online and that's how I got my small beginnings was helping small businesses. And that company had many different names. Now it's called Beex Media since 2019. But I actually got into what I'm doing now because I was going and trying to find leads in Las Vegas. My parents invited me to this this event, an investment conference in Las Vegas in 2019. And that's where I met this German guy, this crazy German guy. And he couldn't speak any English. I I couldn't speak any German, but somehow it was like an energy connection. And we were communicating with Google Translate. And I was like, "Oh, yeah." No. technology these days we can do we can make anything work and so you know one thing led to another and I'm getting an invitation to become his business partner and move to Europe so I sold everything and and granted all of this is happening I'm going through a divorce okay I was married going through a divorce in 2019 2018 and so I just sold everything I had a house I had a car I had you know my job as a tennis director which I had already quit actually they were looking for someone to replace me. And anyway, so that's how I was able that's how I was able to go over to Europe. I got the invitation to work in the blockchain industry, which I was like, I don't know anything about. I mean, my dad told me about Bitcoin in in 2018, and you know, we kind of got into it. But, I mean, I'm not in the technical space. I don't know anything, but I'm up for the challenge. That's how I that's my perspective on life is if there's a challenge and it interests me, go for it. Why not?

[5:32] Adrienne Garland: Mindset. Yeah.

[5:34] Rebecca Jenkins: So, So that's how I that that's how I was able to that there was the European connection for me. So I don't know if you want me to keep going because there's a lot...

[5:40] Adrienne Garland: You know it's it's fascinating. I actually do want you to keep going because I think what you're doing here is revealing the mindset that it takes in order for us as women who are looking to grow and scale our businesses. It's it's the challenges that we face and then the way that we think about those challenges and the actions that we take in the face of th those challenges that is the difference maker. So I would love for you to keep going because I know that your your at least your MBA story and where you are right now it sort of starts then it starts in in 2019. So you're over in Germany and you decide to go into business with this person that you cannot communicate with yet, you know, except for on Google Translate and and it's at that time that you decide that you really want to dive head first into business even though you've had a lot of experience starting your own company.

[6:37] Rebecca Jenkins: Yeah. And and that was kind of like an opportunity for me because I was at the point I was at like a a turning point in my life. I had won this national award. I was the top of my you know industry technically you could say that as a very young lady in in as a tennis coach and I I totally turned my back on that on that life because I was like, you know what, I see a I see the bigger picture. I see long-term for what I want for my future and I want to go the business route. And so when I got the opportunity to go go to Europe and work with this blockchain company and do marketing, which I had been training for for the last few years, I was like, yes, like this is what I need to do. This is an open, this is my opportunity. This is like God, this is like the sign from the universe, you know, telling me this is my next step. And so Yeah, it was just like a crazy thing how it just happened. And so I'm in Europe and my partner and I, we actually that company that we originally were starting with it, it shut down. It didn't work out. There were like a million people involved, literally a million people. And the company ended up going under, which is a lot of crypto companies, let's be honest, in the early ages, early stages in like 2017, 2018. So we actually got together with some other partners and we started a our own blockchain company in Switzerland. I after about a year I became the CEO of that company and one of the founders. I wasn't it was not the plan. That was not the plan. I I just happened to see an opportunity and I be like you know what I am a person that will go for it. I have the knowledge. I have the skill sets. You know I don't I'm not an expert but I can manage people. I I've been a tennis director. I've I have these skill sets that are very important for business professionalism, discipline, not giving up, you know, finding a way that there's a will there's a way and and so I very quickly rose to becoming a founder and there were six founders in this company and they were all much older than me and all men German men.

[8:32] Rebecca Jenkins: I was actually the only woman out of like 30 people in the company so it was very interesting position to be in.

[8:39] Adrienne Garland: Yeah.

[8:40] Rebecca Jenkins: Because I was I became a founder out of necessity because I had actually ra helped raise several million dollars at that point for the company So that's why I was able to have this position because the the old CEO had to got sick and had to leave and then there was you know restructuring and so I all of a sudden I came into this position of power and out of like really coming from being in the tennis industry for 15 years.

[9:11] Rebecca Jenkins: And I'm asking myself you know there must be a reason why I'm here you know there must be like that like there is a reason for this like this is my next thing and so I started thinking about you know I need to I need to know more about business. I need to have more knowledge about what I am doing. How does a business work? How does a business grow? How do we get how do we fix this? What do you know what is the what is the the right way to do finance and accounting? What is the right way to do management and all of these different things? And that's when I started thinking about going back to school and this was...

[9:51] Adrienne Garland: Can I stop you for one second because I because you had run you had run your own business and I don't know if you had a staff or anything like that. But this business that you're talking about in Switzerland is a much bigger business. Obviously, you've raised millions of dollars. So, it's a larger entity, right?

[10:11] Rebecca Jenkins: Whole new level. Whole new level. Yeah.

[10:13] Adrienne Garland: Yeah. And so, that's why you felt like you needed some more fundamental business operating principles.

[10:17] Rebecca Jenkins: Yeah, there were so many people involved and so much money involved that I felt like it was bigger than me. And I I'm a type of person, you know, I was always number one. I was always the best. I was always the champion in my tennis. That's my tennis brain.

[10:33] Adrienne Garland: Yeah.

[10:33] Rebecca Jenkins: And when I feel like, you know, you know that that the thoughts that creep even though you know you're really good at what you do, you still have this imposttor syndrome. If you have ever changed a career, you know what I'm talking about.

[10:47] Adrienne Garland: Yeah.

[10:48] Rebecca Jenkins: This imposter syndrome that creeps up and like you know people will call you out to be like well you know you don't really know this because you don't have the education or you don't have the whatever and I'm like well I did raise several million dollars for my direct contacts you know from direct sales from social media marketing which I learned on my own do I need a degree for that I have the results I have the whatever but you know I think especially I feel like maybe it's as a woman I do feel like there is like this stereotype that it's like we have to prove ourselves in some way like We can't just walk in a room and be taken seriously. Like we have to have a doctorate. We have to have an MBA. We have to have like I don't know. We have to have a bigname corporation and under our belt that we worked as a manager for before someone's like, "Oh yeah, she's good at what she does."

[11:38] Adrienne Garland: Plus the results like and and of course sweeping statements. Men don't always have to have all of those other credentials alongside of them. If they get the results, that's all that really matters, right?

[11:51] Rebecca Jenkins: I think it's I think it's it's maybe not always the women the woman thing, but it's because I think young men also deal with the same problem. I think it's also like it's if you're young and a woman, it's like a double whammy that you just have to really make sure people know who you are and prove yourself and you cannot let your guard down. So, I think like if you're a man and you're older, you're automatically respected immediately like in the first impression it's it's it's the respect factor where if you're or like a young woman like me walking in a room, especially with like my pink lipstick and my cute little outfit on, it's like, "Oh, who is she?" You know, she is she the is she the secretary?

[12:35] Rebecca Jenkins: So, yeah, that was kind of the hurdle I had to get over mentally. It was I think it was a mental hurdle because not everyone thinks that about me. I'm sure not everyone did, but there I know for a fact there were a lot of scenarios. I had walked into rooms and I had to fight for my seat at the table. So, even though I was a CEO, even though I had raised millions of dollars, Like even though I'd switched my career and done all these things, you know, I knew I was good, but not everybody knows that.

[13:08] Rebecca Jenkins: And that's okay, you know, to have that. It's business, right? You know, you got to sometimes fight for your seat at the table. So, we're ready to talk about how I stumbled upon Rice University, how I got into.

[13:21] Adrienne Garland: Yes. Yes. Yes. Yes.

[13:22] Rebecca Jenkins: So, yeah. So, so I was in this position and I was like wanting to learn more like I wanted that foundation like a traditional education and And actually my my ex that I'm divorced now, my ex was like highly discouraging me from going back to school. He had like all these student loans and everything. He was like, "Don't go back to school. Like you don't need it. Nobody needs it." And I'm just like I always wanted I always felt like I'm like I feel like I need to go back to school. Like you know if you have something in your in your gut or in your in your spirit that like tells you this is the way what I need to do. You know eventually it's going to come out.

[14:04] Rebecca Jenkins: It's going to show its little evil heads at some point in your life. So I was like you know I think this is what I need to do. And so I talked to my partner. So this business partner that I had met in Las Vegas, it turned into more than a business partner. He is now my life partner and I'm so happy about that. Yes, the European connection. It wasn't honestly it was not like that in the beginning, but it it developed into that. And so I was talking to Fairy Done about, you know, should I go back to school? You know, it's a lot of money, it's time, it's like and I just I told him everything and I was like, but I need your support. Like I need you to be like on board with this because I'm going to be up nights and weekends are going to be like a like we're not going to be able to do anything. Like I'm going to be studying. It's going to be like a like a part-time job.

[14:57] Rebecca Jenkins: And he was fully supportive. Like we talked about all of the pros and cons and we just we agreed this is like the thing I needed. This was like my next thing I needed to do. So I started applying for I started looking for the right school that would be the good match. And I wanted to do something with marketing because I'm interested in marketing. I have my marketing company but I also wanted a business factor. and I wanted a master's degree or a doctorate because I had already gotten my bachelor's of science and psychology. So, I did some research and I found that Carnegie Melon was a good school and also Rice University. I heard a lot of good things actually because of my tennis some of my tennis friends in university told me that Rice was an amazing school. They're from California and it is a really amazing school over a hundred years old and they were one of the top MBA programs for marketing and finance which is what I was I'm also in blockchain.

[15:58] Adrienne Garland: Entrepreneurship.

[15:59] Rebecca Jenkins: And and number one for entrepreneurship. So I did so I applied to those two schools and I did not get into Carnegie Melon. They denied me. I don't know why but but you know they're a loss. And then Rice accepted me and I was over the moon. I was like you know what I don't like Pennsylvania anyway. I like Texas. I like the culture in Texas. I think that's fun. And I knew like after after thinking about it, I was like I think this is this is the school for me. You know, I didn't even apply to any more schools after that. I was like, you know what, I have a good feeling about Rice and they are top in all of these different categories for online accredited MBA programs. So, that was also really important to me having an accredited accredited program because I might get my doctorate at some point after this. Even though I'm done, I'm gonna take a break now.

[16:53] Adrienne Garland: Yes. You just graduated.

[16:55] Rebecca Jenkins: Yesterday night basically.

[16:56] Adrienne Garland: Yes, it really was like last week.

[16:58] Rebecca Jenkins: Yes. So I Yeah, I I got into that and I was so happy and actually I was in Turkey. So I I applied in France. I was actually in this small town called Baldenheim. It was like a thousand people that live there and I applied and I got in to Rice in France and then I went to Turkey because my partner is Turk, half Turkish and we were in this Turkish apartment when did my GRE and I did all of like the testing and stuff and and I actually like, you know, got all of the things together. So, and then in Germany was where I actually did the majority of my classes.

[17:41] Rebecca Jenkins: So, I was kind of all over the place, but...

[17:42] Adrienne Garland: And you're not in Germany anymore.

[17:43] Rebecca Jenkins: No, now I'm in Florida just for the summer and then I'm going back to Germany because that's where I I am living full-time in in Berlin right now and probably going to be moving moving to Switzerland at some point. Trying to find a place is really hard and Switzerland is so small. So, but I will be planning to do six months in in Europe, six months in the US because I have my bit Well, we'll get to that. We'll get to that.

[18:15] Adrienne Garland: Yeah. And so, that's Thank you so much for sharing all of that. It's so incredible. I I did want to just touch on one thing. I I find it fascinating that there's some type of something that's either in us or maybe it's the universe that speaks to us because you absolutely could have had a very beautiful lucrative career as a tennis coach and something said no no that's not for you and you you knew it and you listened to it. I'm sure that there were so many people that were saying what are you doing? So where do you think that that comes from? Do you think that's divine? Do you think that there's some unconscious something brewing. What What do you think that is?

[19:00] Rebecca Jenkins: I totally think it's like an intuition thing. It's like you have to have a a connection to your inner voice. So, this is what I have really been working on myself is blocking out outside influences and really getting super I am very good at getting super laser focused on my voice and my what I want for my life because Everyone's going to tell you what you should do. Your husband's going to tell you. You know what? Your partner's going to tell you, your mom's going to tell you, your brother and sister are going to tell you, your co-work co-workers are going to tell you, your boss is going to tell you, your friends are going to tell you what you're supposed to do. At the end of the day, none of that matters.

[19:48] Rebecca Jenkins: Because that they have to live their life and they have to make their they have to go to sleep at night and be okay with their decisions, but you have to find your own path. And what I have really, especially social media, it's hard to do that. So, I started out and I followed this influencer, Rachel. She's in like New Zealand or Australia. Rachel is a minimalist. She I stumbled upon her and I got really into minimalism in 2017 and I still to this day am very into it. Reduced my clothes by like 90% reduced what I my things I own by 90%. Marie Condo is another great person. and minimalism and like you know what it spark doesn't spark joy but you like for me I had to I think maybe it's an American thing but I had to remove these distractions like these things in my life and these voices and this was impacting me it was making me confused I I lived a very confused life for a couple years and then then I stumbled upon minimalism and I got laser focus because I was able...

[21:00] Rebecca Jenkins: To cut everything out. I was on focus pills. I I took a took all those focus medication for years. It really helped me because all the doctors said I had all the all these problems and I was like I do not claim that. I do not claim that. I think everyone learns differently. Everyone thinks differently. Again, back to the psychology degree.

[21:20] Adrienne Garland: Yeah.

[21:21] Rebecca Jenkins: But I had to learn. I had to do selfdiscovery. I had to figure out what works for me. And once I got laser focused, I got into minimalism. I I was able to block out the the voices. I I got clarity.

[21:39] Rebecca Jenkins: Who I am. and what I'm supposed to do.

[21:42] Adrienne Garland: Oh, yeah. I think that is so powerful because that's your that's your guide pose and that's when you know that the steps that you're taking are in the direction of your dreams and for your higher self and not everybody needs to understand and this I do believe is one of those critical success factors especially for women when we're doing so much for every body else all the time and we have a hard time tuning in to that higher self. So I think that's one of the things that you possess and that you've cultivated that that makes you successful and allows you to make what others might see as you know these bold moves, these risky decisions. Totally.

[22:25] Rebecca Jenkins: For you they're they're really not. They're they're guided by something that is so much greater and that is probably why you have the vision for your future that you do. And so what is that vision for your future? Where are you going now that you have this incredible degree?

[22:42] Rebecca Jenkins: Well, that and all this experience. I think that is like I think knowing know thyself. What is that Socrates or something like it's it's so it's so like undervalued I think like emotional intelligence knowing who you are because in this crazy chaotic world that we live in it is very easy to get confused. I think a lot of people have an identity issue. I actually am writing a book about it. That's one of my future things.

[23:25] Rebecca Jenkins: I cannot I cannot reveal the name of this book because I need to like copyright it first.

[23:30] Adrienne Garland: Yes.

[23:31] Rebecca Jenkins: I'm in the middle. Okay. So, the future I'm in the middle of of a manuscript. I've written half a manuscript about the last 10 years of my life. It's it's mainly around identity. And then I have another book in my brain that I need to get on paper or on written form on my word document which is about identity. I think that the country the UA has an identity problem. I think a lot of businesses have an identity problem and I think majority of people need to take the time to know to discover who they are and and and understand who they are. And we just don't take the time because we're going we're trying to make money. We're trying to survive out in this crazy economy. So it's easier said than I'm done. So, what my mission is, my goal is I'm taking this MBA. I'm so happy I'm finished. So happy. It's like a huge monkey off my back.

[24:32] Rebecca Jenkins: I can breathe. I also this blockchain company I've been talking about, it was sold in January. So, yay.

[24:41] Adrienne Garland: Congratulations.

[24:42] Rebecca Jenkins: Amazing.

[24:43] Rebecca Jenkins: Thank you. So, another monkey off my back because I even though I was really happy with growing that company, it was a great experience. It was came with a lot of stress and a lot of negatives, miscommun vacations crossborder between Germany, German language and American culture and so I didn't always see eye to eye with my partners. So I'm actually really happy that I'm kind of back just focusing on my Beex Media marketing agency.

[25:15] Rebecca Jenkins: So right now I'm in Florida. I am like hardcore client acquisition moment because now I'm like done with that company I was the founder for and I can really get focused on on this. and I I developed a digital market marketing course as you said and so I am going to start doing like some masterminds here in Florida. My goal honestly like I said I want to be here six months and be in Europe 6 months. I have a key client right now in Berlin. They have it's like a $500 million real estate development project that is being tokenized. So Beex Media is the is the leading marketing agency for this project and we're launching like right now. It's like we're in the middle of this craziness. It's really exciting. Super exciting. It's probably one of the the coolest projects I have ever even been on. And the the really cool thing I love about it is they are helping housing be affordable using this tokenization, meaning that they are building data centers. And if you know anything about data centers, they're like everything for AI and like you know, every message you send, it's like all stored somewhere in like a data center.

[26:31] Rebecca Jenkins: So, They are building data centers together with like apartment complexes or the business centers and they're able to subsidize the cost of living because the data centers bring in so much revenue that they're actually able to reduce the price of rent and reduce the cost of when you want to buy an apartment. So it's only for the token holders. So if you buy these tokens and you're able to be a part of this project making housesable they're they're saying making house affordable. Again, it's like MAGA, but you know, the German version with housing. Anyway, so that is like this this project that I it's like my key client right now.

[27:26] Rebecca Jenkins: That is in my future. Books are in my future. I I hope speaking events are in my future. I really want to be like a motivational speaker. I want to help people like I like I have this this media company, but I also do consulting with my with businesses that maybe not ble to afford. That's why I made this digital marketing course because not everyone can afford like an agency to do their social media. So, I built this course to help people for like 45 bucks a month to be able to learn how to do it themselves and they get into my like group chats and I help them troubleshoot social media stuff, marketing stuff and now it's even better because I'm an MBA so I can even help them more.

[28:18] Rebecca Jenkins: So, yeah.

[28:19] Adrienne Garland: Well, I love it. I mean, wow, you have so much going on and is incredible. actually that some of these things that had taken up a lot of your time are now cleared from your plate so that you can focus on this next level up. And I do think that being driven by identity is something that people women were very focused on women entrepreneurs here at the She Leads podcast and she leads media in general. You know, women really need to understand what our identity is and what that means in today's world and not allow others to put their you know definition of what our identity should be upon us. We need to 100% reclaim that and start living that and living I think maybe more I don't know what the the word is necessarily but we we need to definitely have more of an impact because the things that we think about and who we are is is what the world needs and there's value there and I don't think that there has been enough recognition of the value that women truly bring to every aspect of of life. So I'm really focused on, you know, making sure that we not only, you know, grow these businesses, but we do grow them past that million mark. Because when we have money. We do good things with that money and we help humanity. We're not just, you know, like you're saying, you're you're focused on minimalism. We all need to sort of focus on minimalism so that we can take that money that would have gone toward buying all those things that we don't need, right?

[29:43] Rebecca Jenkins: Yeah.

[29:44] Adrienne Garland: Yeah. And and putting them toward really helping the planet, people, humanity, you know, all of it. So, I I absolutely love the the work that you're doing and I can't wait to read your books and join your course. I mean, how how can people join your course? How can people get to know you? I know that you've had so much success, especially recently on YouTube. Can you talk a little bit about all of that and and you know, how that came about?

[30:20] Rebecca Jenkins: Yeah, so I right before I sold my company, I fy doing my my partner, he has a a friend that was also doing similar stuff in that I am with marketing, but he is like a specialist in building courses and he makes all of his money with building courses and selling online digital products and he makes like I don't even know like six figures a month. He's one of those like high high earners like really he's one of the best in the German speaking market for digital products. So he saw something in me which I was like wow this is amazing and he invested in becoming like my partner in a way and he helped me build this salesunnel this marketing funnel to sell these my digital product so I recorded all these videos to do the digital marketing course and together we have this product where we're helping people to learn to do their own social media and even to create their own channels that that produce passive income. So that's kind of like my whole thing is like you got to have six streams of income in this. I mean, if you're trying to be successful, you can't just have one side hustle. You got to have like six. So that's really my focus right now and also my focus on helping others. So I because I have this course, I started my personal brand, but it's kind of together. So Beck's Media is my agency and Rebecca Jenkins Consulting. is a product of Beex Media and I started a YouTube channel this January, Rebecca.jenkins and it's like connected to my Tik Tok and you know all of the Beex Media channels which if you find if you look up Beex Media you'll find me and it actually was a we were able to get 5 million views in about a month and now we have 3,000 subscribers on that channel and yeah I'm still posting every day educating mainly about like the tools that I use to automate to automate content creation, tools I use to find viral video ideas. I'm focused on on short form video. So, if you're like a content creator or a small business owner, you got to be making short form video. Like, I don't care how you do it. Whip your phone out and start talking in the in the phone. Like, that's that is the the world we live in. People consume short form video at a rapid pace, like crazy. They love short form video. And it needs to be like in the first 3 seconds, you got to catch them. So, that's what I've been doing. And I'm on my I'm on the road to 100,000 subscribers. That's my goal. Either this year or the end of this year or by next year. Like, I'm like hardcore YouTuber. That's my thing. Because I know that I need to have a following to be in this industry. You know, that's just the way it is. You got to have those numbers. So, I feel like in a very short period of time, getting 5 million views was a success for me and now I just need to continue to push and continue to to work on that. Um, while I'm supporting and giving others tips and, you know, helping others like honestly that's you're so right. Like, as a woman, I feel so compelled when I make money to help people. And I know there's a lot of I'm from the crypto industry. I've been working in crypto since 2019 and blockchain. A lot of people that make money, men and women, they're thinking, I'm gonna go buy, you know, a Birkin bag. I'm gonna buy a Lamborghini. I'm gonna buy this. I'm gonna buy this. But like, I'm thinking I'm a minimalist. I What I need to buy? I don't want to buy anything. You know, maybe a couple things just, you know, to celebrate, but not like consumerism, not like over the top. Like I want to leave the world a better place than when I entered it. That's my goal. That is my purpose in life.

[34:10] Adrienne Garland: That is So beautiful. And it is I hear that from women over and over again. We want to take our money and make it work for first our families of course, right? We need to make sure that everybody's stable and happy and and all of that and we want to help our our family, but then once we feel like they're good, we then can start doing other things for people that's going to have that multiplier effect. And that is why That is why women need access to capital and why we need to generate it on our own as well.

[35:01] Adrienne Garland: So, I love that you're doing that. I love that you're educating everybody, especially women, entrepreneurs, because like you said, it's very uncomfortable, but you need to whip out that phone and start creating some compelling video. And we just need to do it. I myself am very reluctant to do it. I I definitely suffer from like perfectionism and what the heck am I even going to say that is going to be compelling...

[35:34] Rebecca Jenkins: Recovering perfectionist right here. Girl, I am like constantly having to like slap myself back to reality like no one is perfect. No one is perfect. I am so from that mindset.

[35:50] Adrienne Garland: Yeah. Well, so many women are because we've And it's not because of ourselves. It's because of all the judgment from everybody else and society and and all of those things, but whip, you know, here's the message. There's a lot of messages in in this conversation, but I think one of the takeaways is whip out your phone and whip out your phone and follow Beex Media and sign up for your digital course. We'll put all of those links in the show notes so people can follow you and learn. So, just thank you so much, Rebecca. Number one, for just being being one of those, you know, it's funny. I've I've been teaching for I think it's almost five years at Rice and also at NYU and there's there's always, you know, one or two students that just from the very beginning, they stand out and I just feel so connected to them and you are one of them and I appreciate you so, so much. So, thank you for spending time with me here today on the Sheily's podcast.

[36:50] Rebecca Jenkins: The feeling is 100% mutual. You're amazing, Adrian. I Love chatting with you. Love being here on the podcast.

[37:00] Adrienne Garland: Yay. If this conversation moved you, inspired you, or made you think differently, please take a moment to leave a five-star rating and review. It's not just about boosting the show. It's about amplifying the voices of women entrepreneurs who are leading with vision, building with purpose, and shaping what's next. We need more of these conversations in the world right now. Don't you think? And if someone came to mind while you were listening, someone who matters to you, send this episode to them. If there's something on your mind about leadership, legacy, or what's next, I want to hear it. Head to sheleadsmedia.com/voice and leave a voice memo or note. Your insight might just help shape a future episode. Make sure to follow the show and come back next week for more conversations you won't hear anywhere else. Thank you so much for listening. This is the Sheiles Podcast Network.